The Simpliest way to Jumpstart Your Keyword Research
9:30 am in PPC Info, PPC Marketing Blog by brad
There are two simple webpages that will help re-energize your keyword research process.
First: Google AdWords Keyword Tool
Second: Any page on the web that can be spidered and contains related information
Does that sound ambiguous?
Google’s keyword tool has a feature where it will spider any site on the web (it does obey robots.txt directions). This does not have to be your page. It could be a search result page, a static page, etc. The optional feature (which is checked below) spiders pages linked from that URL.
Now find a page on the web that contains related information. The thesaurus is always a nice place to start:
Do a search on thesaurus.reference.com and take the search result URL (http://thesaurus.reference.com/browse/mortgage) in the case of the above result and input that into the Google keyword tool. The results can quickly help you find related ideas to continue your keyword research:
Here’s a few suggestions of where to start:
- Ask.com
- Thesaurus.com or Dictionary.com
- Local.com
- Cuil.com
- wikipedia.org (but not necessarily knol.google.com – it’s all no-follows – Google doesn’t seem to trust it’s contributors)
- Any site that want’s its search results to be indexed… see some huge site that’s really just mod rewriting their search results to static URLs – that’s a great site to add to your list
- You can’t use Google.com – they don’t allow their search results to be indexed
When you’re not sure where to turn next to expand your research, don’t go hunting for new tools – just find some new sites on the web to explore. Fun and productive at the same time.













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