You are browsing the archive for 2005 August.
Blog Promotional Info
3:41 pm in eWhisper's Notebook by brad
Rae’s post:
http://www.webmasterworld.com/forum78/8055.htm
http://www.problogger.net/archives/2005/08/29/31-days-to-building-a-better-blog-day-29/
http://www.problogger.net/archives/2005/08/26/10-tips-for-using-affiliate-programs-on-your-blog/
Blog links in aticle for adding & whatnot with blogs
http://www.clickz.com/experts/brand/cmo/article.php/3531686\
Pinging Blogs list:
http://seoblackhat.com/2005/09/05/rss-ping-list/
Blogs & Adsense
http://labnol.blogspot.com/2005/09/z-adsense-tips-for-increasing-revenue.html
PPC Rules Bidding
9:24 am in PPC Info, PPC Marketing Blog by brad
Getting Started with PPC Bidding
Rules Based Bidding
Strategic Bidding
Position Bidding
Related:
Vertical Marketing Numbers
3:40 pm in eWhisper's Notebook by brad
http://www.bizstats.com/mostpopular.htm
http://www.bizstats.com/numbercorps.htm
http://www.bizstats.com/
http://answers.google.com/answers/threadview?id=336981
California Advertising
1:37 pm in State Advertising Info by brad
California Advertising
It’s often said that nobody misses out in California. Whether you’re enjoying the lush green vineyards and golf courses in the north or the star-struck splendor of Hollywood, the coastal redwoods or the Sierra Nevada Mountain Range, this state is bound to make you happy.
And no matter what you love most about California, chances are there’s a long list of things which strongly compete for your attention. If you love snowboarding, for example, chances are that surfing is high on your list as well.
Indeed, it’s hard to pinpoint what’s “best” about California. If you’re a California small business owner looking for more customers, it’s no less difficult to find the single thing here that makes people tick.
The real challenge is comes in sifting through the many different pursuits here and finally reaching the people who could use your goods and services.
In order to gain more exposure and increase your clientele, then online advertising is one of the best ways to connect to potential customers who are specifically searching for what you have to offer.
In California, the potential for online advertising spans a wide variety of industries and promises rich opportunity for a huge number of merchants throughout the state.
Top Online Verticals in California:
- lottery
- travel
- health insurance
- real estate
- job
- beach
- lawyer
- bed breakfast
- college
- camping
- car rental
- wine
- Disneyland
- airfare
- hiking
Important California Statistics:
- Geographic Area: California
- Population: 33,871,648
- Sex: Male (49.8%) Female (50.2%)
- Median Age: 33.3
- Race: White (59.5%) Asian (10.9%) Black or African American (6.7%) American Indian and Alaskan Native (1.0%) Other (16.8%)
- Languages Spoken: English (60.5%), Spanish (25.8%), Other Indo-European (4.3%), Asian (8.6%)
Largest Cities:
- Los Angeles
- San Diego
- San Jose
- San Francisco
- Long Beach
- Fresno
- Sacramento
- Oakland
- Santa Ana
- Anaheim
Largest Counties:
- Los Angeles County
- San Diego County
- Orange County
- San Bernardino County
- Riverside County
- Santa Clara County
California Income Levels:
- Median Income (household) $47,493
- Median Income (individual) $53,025
Top Occupations:
- Management (36%)
- Sales and Office (26.8%)
- Service (14.8%)
- Production (12.8%)
- Construction (8.4%)
- Farming, fishing and industry (1.3%)
Top Industries:
- Education, health and social services (18.5%)
- Manufacturing (13.1%)
- Professional (11.6%)
- Retail trade (11.2%)
- Arts & Entertainment (8.2%)
Advertising in California
Online advertising is essential to matching up your business with what people are looking for.
That’s because a huge portion of Internet marketing is done through search, making well-placed online advertising crucial to your success in whatever vertical you are competing in.
The essential beauty of search-based online advertising is that you are answering peoples’ questions. When you can truthfully tell your potential customers what they want to hear, then you are one step closer to getting them through the door.
With the wide variety of thriving industries in California, you are facing robust market consisting of both California residents as well as tourists visiting the state. Top verticals here are varied, ranging from wine country tourism to Disneyland and from car rentals to real estate, health insurance and hiking.
But not only does California offer a diverse range of market opportunity-it also presents incredibly large base of potential consumers across the board. When specifying leading verticals, it’s important to recognize the large magnitude of each one. After all, you’re dealing with a state that encompasses 10% of the entire U.S. population.
Also realize that even if your small business doesn’t deal directly with a specific vertical, it’s likely you can or already do provide complementary goods or services. You may not sell wine, for instance, but perhaps you sell books about wine, tours through the wine country, etc.
So if you are a small business owner in California, it’s time to use online advertising and discover the vast potential for revenue that’s at your fingertips.
Mississippi Advertising
1:19 pm in State Advertising Info by brad
Mississippi Advertising
The name Mississippi is based on a Native American word meaning “Father of Waters”, and this is an apt description for the state bordering America’s longest river. Mississippi carries great historical importance because of this riverside location, from its early history (claimed by both Spain and France), to its being handed over to England and then the US, to the present day.
In the past century, Mississippi has developed greatly. Adding to the dominance of its cotton production, this state has increased its industrial output, while maintaining a high level of agriculture in the forms of corn, rice, poultry and eggs, peanuts, and good old home grown catfish.
Living in Mississippi means living right, from the food to the music (Muddy Waters, Bo Diddley, and Elvis Presley all called this state home), and for the small business owner this philosophy is also true.
Small business owners in Mississippi have a lot of choices in terms of the state’s diversified economy. But the problem of getting noticed beyond the local market is a large one. Online, search-based advertising represents the best way to gain customers beyond the borders of your town.
Whether you live in Jackson or Tupelo, online advertising can help you gain customers for your goods and services.
Top Online Verticals in Mississippi:
- hotel
- casino
- university
- real estate
- department of education
- lawyer
- Mississippi river cruise
- state parks
- state tax commission
- news paper
- valley fair
- Miss Mississippi pageant
- braces
- jobs
- water parks
- Medicaid
- mortgage
Important Mississippi Statistics:
- Geographic Area: Mississippi
- Population: 2,844,658
- Sex: Male (48.3%)
- Female (51.7%)
- Median Age: 33.8
- Race: White (61.4%), Black or African American (36.3%), American Indian and Alaska Native (0.4%), Asian (0.7%), Other (0.5%)
- Languages Spoken: English (96.4%), Spanish (1.9%), Other Indo-European languages (0.9%), Asian and Pacific Island languages (0.5%)
Largest Cities:
- Jackson
- Gulfport
- Biloxi
- Hattiesburg
- Meridian
Largest Counties:
- Hinds County
- Harrison County
- Jackson County
Mississippi Income Levels:
- Median Income (individual): $31,330
- Median Income (family): $37,406
Top Occupations:
- Management, professional, and related occupations (27.4%)
- Sales and office occupations (24.9%)
- Production, transportation, and material moving occupations (20.4%)
Top Industries:
- Educational, health and social services (20.1%)
- Manufacturing (18.3%)
- Retail trade (11.8%)
- Arts, entertainment, recreation, accommodation and food services (8.3%)
Advertising in Mississippi
Every single day, thousands of people use Internet searches to find out information about Mississippi industries. In this state, the top verticals are based around travel, with hotels and casinos near the top of the list. Universities and outdoors activities like fishing and the Natchez trail also get a lot of hits.
What if you could place your business in such a way that all those online searches lead customers directly to your store?
With a targeted online advertising campaign that is completely possible. By specifically designing a system for your Mississippi business, an online marketing campaign can tap into the Internets most powerful tool, the search, to bring the right customers to you.
No matter what you small business produces, finding the right vertical in Mississippi is incredible easy, and with an increased customer base of thousands per day, sales will increase in turn.
Mississippi is now one of the best places to start your small business, whether it’s agriculturally or industrially based, or whether you hope to promote the state’s welcome industry, the small business owner can get noticed on the global market by letting the right people know about your goods and services.
Search-based online advertising is the best way to get your business noticed. Stop floating with the river and let an online marketing campaign be your motor to success.
Minnesota Advertising
1:15 pm in State Advertising Info by brad
Minnesota Advertising
Minnesota, land of 10,000 lakes, is a destination in and of itself. With beautiful areas such as Voyageurs National Park and the twin cities of Minneapolis and St. Paul, Minnesota can claim its true spot as the North Star of the United States.
Minnesota can claim revenue from a myriad of different sources. From its booming tourism industry to more conventional crops such as corn, rye, wheat, soybeans, and sugar beets, Minnesota is a very productive state. In terms of mineral production it ranks first among states in iron ore mining, and this state is know for its crafted metals, its computers, and its scientific equipment. In fact, Minneapolis currently houses the largest supercomputer in the world.
The small business owner in Minnesota should have nothing less than success on his or her mind. But with opportunity at such a high, the one question on many people’s minds is still how to get noticed in the world’s fast-paced economy.
With a search-based online advertising campaign, you can make sure that your small business is seen by the right people. Increasing sales is just a matter of having the right information about where to place your advertisement so that thousands of interested people will see it every day.
Below are some statistics about online advertising.
Top Online Verticals in Minnesota:
- Vikings
- Twins
- state fair
- dnr
- lawyer
- real estate
- zoo
- job bank
- state parks
- taste of Minnesota
- vacation
- lottery
- campground
- Timberwolves
- resort
- car insurance quote
- Minnesota newspaper
- explore Minnesota
- science museum Brainerd
Important Minnesota Statistics:
- Geographic Area: Minnesota
- Population: 4,919,479
- Sex: Male (49.5%)
- Female (50.5%)
- Median Age: 35.4
- Race: White (89.4%), Black or African American (3.5%), American Indian and Alaska Native (1.1%), Asian (2.9%), Other (1.3%)
- Languages Spoken: English (91.5%), Spanish (2.9%), Other Indo-European languages (2.4%), Asian and Pacific Island languages (2.3%)
Largest Cities:
- Minneapolis
- St. Paul
- Rochester
- Duluth
- Bloomington
Largest Counties:
- Hennepin County
- Ramsey County
- Dakota County
Minnesota Income Levels:
- Median Income (individual): $47,111
- Median Income (family): $56,874
Top Occupations:
- Management, professional, and related occupations (35.8%)
- Sales and office occupations (26.5%)
- Production, transportation, and material moving occupations (14.9%)
- Service occupations (13.7%)
Top Industries:
- Educational, health and social services (20.9%)
- Manufacturing (16.3%)
- Retail trade (11.9%)
- Professional, scientific, management, administrative, and waste management services (8.8%)
Advertising in Minnesota
From its heavily prized forest regions to its thousands of clear, sky colored lakes, Minnesota is a place that can capture a visitor’s heart.
In Minnesota, thousands of people conduct Internet searches every day, and outside of Minnesota, visitors and interested parties are looking at the state as well.
The online search is one of the most powerful tools available to consumers today, and now it is possible to harness that tool to increase your customer base, and to increase your profits.
Online, search-based advertising is the smart way to bring the right people face to face with your company. Choosing the right vertical to advertise means that the right people see what goods and services you are offering.
With targeted online advertising, and a specifically designed online marketing strategy that is right for you, sales will increase for your small business almost instantly.
Even if your company is not in one of the top verticals, you can still find the right people by selecting the industry that is most directly linked to your small business. In other words, you may not be a fishing guide, but you may sell fishing poles, or maps to great fishing areas.
No matter what your business is, getting noticed will help you get sales, and picking the right online vertical for you is the best way to get noticed.
From real estate to the lottery and from the Twins and the Vikings, Minnesota offers a bounty in terms of ripe industries for online advertising.
Becoming successful in the global market is the next step for your small business. Bring the North Star state to the world with a powerful online marketing campaign.
Michigan Advertising
1:10 pm in State Advertising Info by brad
Michigan Advertising
Michigan is one of the great states to visit in the nation. With over 3000 miles of coastline, there is a place in the sun for all the Summertime visitors, and for engineering buffs there are several of the world’s most famous car plants, and the peninsula connecting Mackinaw bridge, one of the longest suspension bridges ever built.
Michigan also stands second to none in terms of production. With the highest production of motor vehicles in the USA, and a high amount of airplane equipment, hardware, and furniture, Michigan represents one of the most industrious of America’s states.
In fact, Michigan is no slouch in mineral and agricultural production, with huge salt, iron, pear, potato, and cherry output every year.
With so many people looking to Michigan, the time is ripe for small business owners.
But for many small business owners, stepping out from the pack can be one of the most difficult things. Finding success in today’s fast pace economy means getting noticed, and one of the best ways to get noticed is with a search-based online advertising campaign.
Below is some information about the immense opportunity for online advertising in Michigan.
Top Online Verticals in Michigan:
- lottery
- university
- real estate
- lawyer
- adventure
- works
- travel
- state parks
- vacation
- bed breakfast
- hotel
- campground
- international speedway
- football
- humane society
- vacation rental
- unemployment
- city
- jobs
- foreclosure
- newspaper
- AAA auto
- casino
Important Michigan Statistics:
- Geographic Area: Michigan
- Population: 9,938,444
- Sex: Male (49.0%)
- Female (51.0%)
- Median Age: 35.5
- Race: White (80.2%), Black or African American (14.2%), American Indian and Alaska Native (0.6%), Asian (1.8%), Other (1.3%)
- Languages Spoken: English (91.6%), Spanish (2.7%), Other Indo-European languages (3.3%), Asian and Pacific Island languages (1.1%)
Largest Cities:
- Detroit
- Grand Rapids
- Warren
- Sterling Heights
- Flint
Largest Counties:
- Wayne County
- Oakland County
- Macomb County
Michigan Income Levels:
- Median Income (individual): $44,667
- Median Income (family): $53,457
Top Occupations:
- Management, professional, and related occupations (31.5%)
- Sales and office occupations (25.6%)
- Production, transportation, and material moving occupations (18.5%)
- Service occupations (14.8%)
Top Industries:
- Manufacturing (22.5%)
- Educational, health and social services (19.9%)
- Retail trade (11.9%)
- Professional, scientific, management, administrative, and waste management services (8.0%)
Advertising in Michigan
Online searches are the most powerful tool on the Internet today. They are the fact-gathering, site-finding, lightning-quick path to the modern world.
Millions of people use searches every day. What if it were possible to harness all those searchers and put them face to face with your goods and services? With a targeted online advertising campaign, this is now entirely possible.
The verticals above show that Michigan represents a magnet for interest. These industries get searched thousands of times a day, and with such a diverse field of verticals: lawyers, real estate, camping, travel/vacation, it is clear that people want to get to know Michigan.
Putting your small business in a place where it can get noticed is the smart way to push your company ahead. Using the diverse interest generated by industries in the state of Michigan, you can promote your small business and turn that very interest into profit for you.
No matter if your business is in car part manufacturing or something completely novel that the world has been waiting for, you can find a vertical that is right for you. Now you can increase your customer base by thousands almost instantly, thereby increasing your sales, and your profits.
With all that water surrounding Michigan, the old adage about sinking or swimming is a little too close to home. But with an effective online advertising campaign designed to meet the needs of your small business, you can find yourself swimming with the big boys, and pulling away from the competition.
Massachusetts Advertising
1:06 pm in State Advertising Info by brad
Massachusetts Advertising
Massachusetts is often said to be the most intelligent state in the nation. But high IQ’s are not the only thing that this state has going for it. With rolling green hills and a fabulous coastline, Massachusetts booming tourism industry has a lot to offer. The fabled Universities are only one reason to visit this gem of a state.
In many ways Massachusetts is the nation’s most livable state. With its high per capita income, low pollution, and high level of culture, it makes sense that people see out this state as a place to visit, live, or do business.
For the small business owner in Massachusetts, opportunity exists around every corner. With one of the nation’s highest cranberry crops, this state adds a delicious beverage to its already high production of dairy, vegetables, and fruit. Currently Massachusetts is gaining ground in the manufacture of electronics and communications, but the state will always be number one in producing ideas.
Whatever your idea for a small business is, the most important thing to do is get noticed. In today’s global market, this is no easy task.
Below you will find some important facts about search based online advertising.
Top Online Verticals in Massachusetts:
- lottery
- lawyer
- university
- real estate
- hospital
- Massachusetts registry of motor vehicle
- department of education
- beach
- vacation
- state police
- department of revenue
- secretary of state
- mortgage
- blue cross blue shield of Massachusetts
- dmv
- state parks
- tourism
- campground
- car insurance quote
- mortgage rate
- golf course
- tire
- bed breakfast
Important Massachusetts Statistics:
- Geographic Area: Massachusetts
- Population: 6,349,097
- Sex: Male (48.2%)
- Female (51.8%)
- Median Age: 36.5
- Race: White (84.5%), Black or African American (5.4%), American Indian and Alaska Native (0.2%), Asian (3.8%), Other (3.7%)
- Languages Spoken: English (81.3%), Spanish (6.2%), Other Indo-European languages (8.9%), Asian and Pacific Island languages (2.9%)
Largest Cities:
- Boston
- Worcester
- Springfield
- Lowell
- Cambridge
Largest Counties:
- Middlesex County
- Worcester County
- Essex County
Massachusetts Income Levels:
- Median Income (individual): $50,502
- Median Income (family): $61,664
Top Occupations:
- Management, professional, and related occupations (41.1%)
- Sales and office occupations (25.9%)
- Service occupations (14.1%)
Top Industries:
- Educational, health and social services (23.7%)
- Manufacturing (12.8%)
- Professional, scientific, management, administrative, and waste management services (11.6%)
- Retail trade (11.2%)
Advertising in Massachusetts
Finding a way to get in front of the crown can mean the difference between sinking and swimming in the Bay State. Online advertising is the smart move to put your company ahead of the pack.
The most powerful tool on the Internet right now is the online search. Whenever anyone wants to know anything, a search is the only way to go about it. What if you could tap into the things that people are searching for, and put them face to face with an advertisement for your company? With search based online advertising, this is now entirely possible.
Small business owners in Massachusetts need to set the bar higher with an online advertising campaign. Harnessing the power of the online search, and turning it into profit for you, is the smart way to do business in the 21st century.
In Massachusetts, industries such as real estate, law, the lottery, and several of the main Universities are searched thousands of times everyday. Say you manufacture electronic alarms for people’s homes. Why not advertise with the home improvement contracting vertical? Thousands of interested customers will come face to face with your ad every day.
But even if your small business does not directly relate to one of these verticals, an increased customer base can come from a well tailored marketing campaign that focuses on what your company offers and matches it with a heavily searched online vertical.
It’s time to step ahead of the pack with an online advertising campaign. Out of all the great ideas that have come out of Massachusetts, this one may be the best.
Maryland Advertising
1:02 pm in State Advertising Info by brad
Maryland Advertising
Maryland is a very small state with incredibly big aspirations. Boasting a surprisingly long coastline (adored by tourists) due to Chesapeake Bay, and one of the largest per capita incomes in the USA ($39,000), Maryland is one of the most beautiful places to both visit and live.
From its beginnings as a religiously tolerant British colony, to its current situation as an industrious state devoted to promoting business and growth in the modern marketplace, Maryland has always been a desirable place to put down your pack.
Small business owners in Maryland are in one of the most desirable positions in the United States. With Baltimore in its position as the second largest port in America, and the rest of the states productivity, Maryland is a great place to set up shop.
Maryland is well known for its seafood, especially its oysters, crabs, and clams, but this state also produces a large amount of eggs, soybean, plants, chickens, and minerals such as coal, stone, gravel, cement, and clay. But Maryland also has industries such as electronics, pharmaceuticals, computers, and transportation equipment.
Top Online Verticals in Maryland:
- lottery
- lawyer
- travel
- real estate
- home improvement
- child support
- dmv
- mortgage
- university
- hotel
- newspaper
- state parks
- board of nursing
- jobs
- tax
Important Maryland Statistics:
- Geographic Area: Maryland
- Population: 5,296,486
- Sex: Male (48.3%)
- Female (51.7%)
- Median Age: 36.0
- Race: White (64.0%), Black or African American (27.9%), American Indian and Alaska Native (0.3%), Asian (4.0%), Other (1.8%)
- Languages Spoken: English (87.4%), Spanish (4.7%), Other Indo-European languages (4.0%), Asian and Pacific Island languages (2.7%)
Largest Cities:
- Baltimore
- Gaithersburg
- Frederick
- Rockville
- Bowie
Largest Counties:
- Montgomery County
- Prince George’s County
- Baltimore County
Maryland Income Levels:
- Median Income (individual): $52,868
- Median Income (family): $61,876
Top Occupations:
- Management, professional, and related occupations (41.3%)
- Sales and office occupations (26.4%)
- Service occupations (13.9%)
- Production, transportation, and material moving occupations (9.5%)
Top Industries:
- Educational, health and social services (20.6%)
- Professional, scientific, management, administrative, and waste management services (12.4%)
- Public administration (10.5%)
- Retail trade (10.5%)
Advertising in Maryland
Many small business owners in Maryland find that with everything so perfectly placed for manufacturing and production, the one problem left to face is how to present your product to a customer base large enough to bring you a large amount of profits.
The most powerful tool on the Internet right now is the online search. It represents the best way to find anything that you are looking for online. As you can see from the information above, Maryland receives an inordinate amount of Internet activity, as shown in the form of online searches. Advertising online with the most commonly searched verticals is the smart way to bring the customers you want straight to your product.
Showing off your goods and services to the global market is as easy as three words: targeted online advertising. By placing your small business where thousands of interested customers will see it, Maryland small business owners can harness the staggering power of the online search to create more profit for you.
Online searches can promote your small business beyond the bounds of the local market and create a massive new consumer base for your product. No matter what your company, a well designed online marketing campaign can promote your small business by using people’s interest in Maryland verticals to your advantage.
Advertising online with Maryland’s main industries can change your company from a small dream into a profit machine.









